Monday, January 23, 2012

Tangible Tidbits 2012 #3: Expanding My Horizons

Hey, everyone! My work life got pretty hectic toward the end of last week, when a colleague moved up her departure date by a couple of weeks! She took over my old job when I left in mid-2010, and I've gotten my old duties back as of today. In theory this change will allow me to leave on time more frequently, since my workload and schedule are no longer tied directly to anyone else. However, I left today a half-hour later that "normal," and I left one project unfinished. I kind of dumped it in the lap of my supervisor, but I suspect it will still be waiting for me tomorrow morning. :\

I'm still investigating the opportunity I mentioned last week, and I'll know more by the end of this week. Essentially, it's a transfer to the IT department and a promotion, but the concession is that it is a full-time position. I think I'm ready for a change -- particularly at the office -- so this may work out well. The upside is that I'll be able to afford to finish my Metalwork & Jewelry courses at MSU. In making that part of my incentive to take the position, it reinforces for me that I'm not giving up this business entirely...just putting it on the back-burner for a bit. ;) The downside is that I will miss my "family" in the Transfer Department. Many of us have weathered quite a few storms together. Hopefully, the space between my [possible] cubicle and them wouldn't be too far to travel. ;)

Last week, I started an experiment to see if is a viable avenue for me to showcase my pieces. It's kind of like a cross between Etsy and eBay, with merchandise broken down into "blocks" by interest or material. My thinking was that it would be easier to reach people who are interested in wire-wrapped items, for example, by including my pieces in that block. The site automatically places the items in various blocks based on the title and description of the piece, so they are more likely to be seen by people looking for similar items. Unfortunately, I can't dictate where they should go, which means I am sort of at their mercy in that regard. I have received quite a few compliments on the Bird's Nest bracelet I posted, which has been placed in blocks for jewelry, Swarovski, sterling silver, and bracelets. It has received 138 views in a week, so that's not bad. :) Yardsellr is also connected to Facebook & Twitter, as well as Pinterest, which I also joined this week. I'm hoping to reach a wider audience through these sites than I have so far via my website and social media. What I like about Yardsellr is that the blocks are basically defining target markets. I've never investigated Etsy and Artfire thoroughly, although I did sign up for both shortly after starting this business. My impression is that Yardsellr took the concept of the former two sites a step further. My one concern is spreading myself too thin. I've had trouble finding the time to post pictures of my latest creations to my website and Facebook, let alone adding a third venue. However, I want to primarily use Yardsellr to help promote older in-stock pieces. I will be more selective in what I post there, based on what blocks I've seen available and the items I have come across in visiting them...I purchased some large-hole square glass, Amethyst, and Amber beads there recently. Custom work can be gratifying -- especially when a client is thrilled with the one-of-a-kind piece -- but it would help a lot for me to sell off my current inventory. Plus, if I ever decide to downsize or close up shop, I can probably sell my materials and tools more easily on Yardsellr than eBay. I tried selling some of my older or rarely used tools on eBay last year, and it was not very encouraging. :\

Gotta's time for Hawaii Five-0! Have a great week! :)

Click here to Tweet this message to your Twitter Followers!
Add To Google BookmarksStumble ThisFav This With TechnoratiAdd To Del.icio.usDigg ThisAdd To RedditTwit ThisAdd To FacebookAdd To Yahoo


Post a Comment